PRIVACY POLICY

Information We Collect

When you use our website, we may collect the following classifications of data:

How We Use Your Information

We use your data responsibly to fulfill our services, specifically to:

• Process, fulfill, and deliver your orders accurately.
• Send essential order confirmations, tracking details, and shipping updates.
• Respond promptly to customer care inquiries and service requests.
• Improve website infrastructure, speed, and tailored user experience.
• Detect, prevent, and mitigate fraudulent transactions.
• Comply with statutory legal obligations and taxation regulations.
• Send promotional updates or newsletters (only if you deliberately opt in).

Payment Security

We do not store your credit card, debit card, UPI PIN, or banking credentials on our servers.

All online financial transactions are securely processed through trusted third-party payment gateways that adhere strictly to industry-standard PCI-DSS encryption protocols.

Cookies & Tracking Technologies

Our website utilizes lightweight cookies to:

• Improve overall site responsiveness and loading speeds.
• Remember preferences such as your cart and saved views.
• Analyze visitor browsing trends to refine collection drops.
• Enhance and personalize your overall shopping experience.

You may disable cookies through your browser settings, although certain features of the website may not function properly as a result.

Sharing of Information

We deeply respect your privacy. We do not sell, rent, or trade your personal information to third parties under any circumstances.

Your information may only be shared with verified service partners essential to our operations, including:

• Shipping, courier, and logistics providers.
• Secure payment gateway operators.
• Website hosting and technical infrastructure providers.
• Analytics services used for site optimization.
• Government or regulatory authorities when legally required by law.

These entities receive strictly the minimum information necessary to execute their designated services.

Data Security

We implement administrative, technical, and physical security measures to safeguard your personal data against unauthorized access, misuse, alteration, or disclosure.

While we strive to employ commercial safeguards to protect your personal details, please understand that no method of internet transmission or electronic data storage is 100% infallible.

Marketing Communications

If you subscribe to our newsletter or brand journals, you may receive updates concerning:

• New archive collections and limited drop announcements.
• Product releases and restock notifications.
• Exclusive community offers and editorial brand stories.

You can withdraw consent and unsubscribe at any point by clicking the “Unsubscribe” link embedded in our emails or by contacting our desk directly.

Third-Party Links

Our website may contain links directing to external partner websites. We are not responsible for the privacy practices, policies, or content of external third-party sites. We advise you to review their specific privacy policies before submitting any personal data.

Your Legal Rights

Under applicable Indian and global data privacy standards, you hold the right to:

• Access the personal information we maintain regarding you.
• Request corrections for inaccurate or outdated data.
• Request deletion of your personal records (subject to mandatory legal constraints).
• Withdraw consent previously granted for promotional communications.
• Request clarity on how your data is utilized across our systems.

To exercise any of these privileges, please reach out to our team using the contact coordinates below.

Children's Privacy

Our website and offerings are not directed toward children under 18 years of age. We do not knowingly solicit or collect personal records from minors.

Changes to This Policy

We may revise this Privacy Policy periodically to align with evolving business operations or legal guidelines. The updated version will always remain published on this page alongside the latest effective revision date.